We got tired of paying agencies
that couldn't explain what they did.
So here's the backstory. We run a few SaaS products ourselves. Good ones, actually. People who find them love them. Problem was, not enough people were finding them.
We tried the usual stuff. Hired an SEO agency for $4,000 a month. They sent us monthly reports full of graphs going up but our actual traffic? Flat. For six months. When we asked what they were actually writing, they sent us 3 blog posts that read like a high schooler's book report.
Then we tried doing it ourselves. Opened ChatGPT, wrote some articles, published them on our blog. And honestly? A few of them ranked. But then life happened. We got busy with product stuff, customer support, the usual chaos. The blog went silent. Rankings dropped.
That's when we realized the actual problem.
It's not that great SEO content is hard to write. It's that doing it consistently, every single day, with proper research, proper optimization, and proper monitoring is basically a full-time job. Nobody has time for that when they're also trying to build a product.
So we built Jin. At first it was just an internal tool. A script that would analyze our competitors, pick the best keyword opportunity, write an article, add all the technical SEO stuff, and publish it automatically. One article per day. Every day.
After 90 days, our traffic went up 216%. Not because any single article was a masterpiece. But because 90 articles, published consistently, with proper optimization, compounds like crazy.
Then we added GEO optimization. Structured content so AI engines like ChatGPT and Perplexity would actually cite our products in their answers. That changed everything. We started getting leads from people who didn't even use Google. They just asked ChatGPT "what's a good free CV builder?" and there we were.
At that point we figured: if this works this well for us, other SaaS founders probably need it too. So we packaged it up, gave it a name (Jin, which means genie in Arabic), and here we are.
What we believe
- ✦SEO is not dead. But the way most people do it is. Writing 3 blog posts and praying doesn't work anymore.
- ✦GEO is the future. If AI doesn't recommend you, half your market won't find you. Period.
- ✦Consistency beats perfection. One good article every day beats one amazing article every month.
- ✦Founders should build products, not write blog posts. That's literally why Jin exists.
We're a small team. We don't have 150 employees or a ping-pong table in the office. We're just a few people who got annoyed at overpaying for bad SEO and decided to fix it. If that sounds like your kind of vibe, give Jin a try.